Jul 29 2024

Creating Accessible Emails

UIC Accessibility Liaison Training

July 29, 2024

10:00 AM - 10:45 AM America/Chicago

Location

Online Session

Cost

Free

Please join the Office of Digital Accessibility Services as our guest speakers, Elizabeth (Liz) Shallenberger and Courtney Fleeger, deliver an in-depth program on creating accessible emails. This program is designed to equip you with the knowledge and skills needed to ensure your email communications are inclusive and accessible to all recipients, including those with disabilities. Liz and Courtney will cover essential accessibility guidelines and best practices across various aspects of email creation, from planning to design and content.

Topics Covered:

  1. Planning Your Campaigns
    • Learn how to strategize and plan your email campaigns with accessibility in mind. We will discuss key considerations and steps to ensure your campaigns reach and engage all audience members effectively.
  2. Planning Your Content
    • Discover how to organize and plan your email content to enhance accessibility. We will cover techniques for structuring your content to make it more navigable and understandable for all readers.
  3. Written Content Best Practices
    • Explore best practices for writing accessible email content. This includes tips on clear and concise language, using descriptive links, and ensuring readability for screen readers.
  4. Visual Content Best Practices
    • Understand how to create and use visual content that is accessible. We will cover the importance of alternative text, color contrast, and designing images and graphics that convey information effectively to all users.
  5. Email Design Best Practices
    • Learn about email design principles that promote accessibility. Topics include using proper heading structures, designing responsive layouts, and ensuring that all interactive elements are usable by everyone.
  6. Additional Resources
    • Gain access to a curated list of resources to help you further your knowledge and application of accessible email practices.
  7. Demos
    •  See practical examples of accessible emails and learn how to avoid common pitfalls.

This program is perfect for UIC's marketing professionals, content creators, and anyone involved in email communications who wants to make their messages accessible to a diverse audience. Join us to ensure your emails are not only effective but also inclusive.

Please Register

Contact

JaEun Jemma Ku

Submitter

Michelle Mitchell

Date posted

May 31, 2024

Date updated

Jul 9, 2024

Speakers

Elizabeth (Liz) Shallenberger (she/her) | User Experience Designer | Technology Services with UIUC

Liz is a UX strategist, designer, and end-user advocate. She is passionate about creating thoughtful, data-driven, holistic user experiences. Eager curiosity, infectious empathy, a collaborative spirit, and a joyful ethos guide her practice. Liz is a teammate with the Website Management Center of Expertise and active in the Website Implementation Guidelines Group. She is also part of the Women in Technology leadership team, an Accessibility Liaison, and volunteers on the Web Con Website and Accessibility Committees. She is a two-time U of I grad with degrees in Advertising and Information Science.

Courtney Fleeger (she/her) | User Experience Designer | IT Partners at UIUC's College of Education

Courtney is a UX Designer for the College of Education at the University of Illinois Urbana-Champaign. As a UX Designer, she applies user-centric design principles, methodologies, and techniques to develop interactive experiences for enterprise web applications, websites, and mobile apps. Courtney works closely with users, analysts, web designers, developers, writers, and quality assurance testers to develop application design specifications for the user interface as well as evaluate and test application usability and accessibility.